SiGMA Central Europe 2025 conference taking place in Rome, Italy, from November 3 to 6, marking a significant shift to one of Europe’s most promising gaming and technology markets. The event will be hosted at the Fiera Roma, one of Europe’s largest and most advanced exhibition venues.

The conference will bring together over 30,000 delegates, 1,000 sponsors and exhibitors, and 550 expert speakers for a summit that blends business with pleasure seamlessly.

Sigma Central Europe 2025: Finding New iGaming Traffic in Highly Regulated Markets

As the largest untapped online gambling market in Europe, Italy offers unparalleled growth opportunities for the industry. Italy’s gaming market is the largest untapped online gambling market in Europe, according to organizers. It’s generating €16 billion ($16.64 billion) annually, with only 25% of that revenue coming from online platforms. The country’s online gambling sector with robust growth and revenues forecast to reach €3.78 billion ($3.93 billion) by 2029, growing at an annual rate of 5.52%.  

Rome’s emergence as a hub for digital entrepreneurship and venture capital investment underscores its potential as a driver of the gaming industry’s future, the organizers noted. Initiatives like the Houses of Emerging Technologies further bolster Italy’s appeal for financial and technological advancement.  

Sigma Central Europe 2025: Discovering New Traffic Sources In High-Risk Markets

Traditionally, affiliates will embrace all opportunities for attracting players in a turbulent market. Sigma 2025 is the friendliest space where top iGaming traffic sources and platforms showcase their solutions for media buyers.

Let’s unfold just some of them:

  • CPM pricing as a top-choice model for iGaming operators and affiliates willing to gain exposure and increase brand awareness
  • CPM traffic auto-optimization for those willing to meet KPIs in conversions
  • Payment methods for iGaming affiliates and operators
  • Innovations in ad creatives to scale classic Popunder campaigns. If you’re into iGaming marketing, you need to refresh your creative strategy and add Social Bar ads.

Sigma Central Europe 2025: All Roads Lead to Rome

The Fiera Roma venue offers 100,000 square meters of exhibition space, including 10 pillar-free pavilions and 13 meeting rooms, accommodating up to 60,000 participants. The extended 10-day expo setup period will allow exhibitors to create dynamic and engaging booth designs.  

Rome’s strategic location and exceptional transport infrastructure provide easy access for international attendees. The Leonardo da Vinci International Airport connects directly to the Fiera Roma via an 8-minute train ride.  

Since its inception in 2014, SiGMA has grown from hosting 1,500 delegates to 27,000 participants in 2024. This upward trajectory reflects the event’s influence in the gaming sector and its commitment to fostering innovation and collaboration.

Rome’s Grand Coliseum for Everything iGaming

Attendees can look forward to VIP lounges, dedicated networking zones, and chill-out areas for establishing meaningful business connections. Key highlights of the conference include a Startup Pitch competition featuring innovative businesses. As well as networking opportunities at trattorias, rooftop bars, and Michelin-starred restaurants. 

Two Startup Pitch competitions will spotlight emerging talent and groundbreaking ideas, while tournaments, sporting competitions, and gala dinners create a vibrant social atmosphere.

SiGMA Central Europe 2025 is more than a conference-it is a celebration of progress, creativity, and community in iGaming. Join industry leaders in Rome and be part of Europe’s next great chapter in gaming innovation.

  • Dates: 03-06, November, 2025
  • Location: Fiera Rome, Italy
  • Book your ticket for SiGMA Central Europe 2025

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